![]() Between pangs of guilt about cheating, B.K. and his wife opted against separation, for the sake of the kids, and for now, they have a policy-at least in his mind-of don’t ask, don’t tell. nor any other user of the site would allow his or her full name to be published.) B.K. Like nearly half the sugar daddies on Seeking Arrangement, B.K. But the relationships that develop between the “daddies” and the “babies” who meet on the site often turn out to be more complicated than even the members themselves expect.Ĭonsider B.K., a fit finance executive in his early 40s who, last October, began “dating” a 20-year-old engineering major at a college 90 minutes from his house. Some of these men are digging deep into their pockets to pay for the illusion that, despite their receding hairlines and wattled skin, they’re still enchanting enough to have their choice of pretty young women. This abundance of possibility is part of what the site is selling. Sugar babies outnumber daddies 10-to-1, Wade says, providing what one sugar daddy called “the best fishing hole I ever fished in.” The site now claims more than 300,000 registered members, only one-fifth as many as mainstream, but still a remarkable number. That kind of upfront honesty is a good basis for any relationship.” “We ask people to really think about what they want in a relationship and what they have to offer. “We stress relationships that are mutually beneficial,” he says. There’s the 18-year-old from France asking for $5,000 to $10,000 a month from “a mentor who can provide me with the finer things in life and keep me happy!” And the 49-year-old investor from upstate New York willing to pay $5,000 a month for a “daytime playmate” for “intense connection without commitment.” Critics say the site is at best a convenience store for adulterers and at worst a virtual brothel, but Brandon Wade, Seeking Arrangement’s 38-year-old founder, is unperturbed by the criticism. In the cheesy lexicon of the site, they are “sugar daddies” and “sugar babies.” They’re not searching for longtime soul mates they want no-strings-attached “arrangements” that trade in society’s most valued currencies: wealth, youth, and beauty. But if eHarmony and are chatty social mixers, Seeking Arrangement is a down-and-dirty marketplace where older moneyed men and cute young women engage in brutally frank transactions. Most of the men are looking for fit, sexy women, and most of the women want nice guys who can make them smile and laugh. At the very least, says Ruth Padawer, their relationships are more complicated than that.Īt first glance, the website Seeking seems like any other dating site. The ‘sugar daddies’ and ‘sugar babies’ at deny they’re engaging in prostitution. ![]()
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